Deliver Daily

Yesterday I touched on the Magic Secret of Success in Social Media.

Today I'm laying in on the line.

Do you want to be a player or an also-ran?

Most bloggers quit after a few months.

Same with Twitters.

Why?

Impatience, unrealistic expectations, and a lack of commitment are the top 3 reasons.

So to overcome those three reasons, you need to understand that there is a direct correlation between your level of activity with social media and the growth of your brand.

There is also a "natural timeline" where you can't rush things.

Face it, everyone of us filled our 24 hours a day before social media was around. And each of us have limited time to spend with social media every day and every week.

So, if you write and post 7 new blog posts on one day and do that once a week, odds are the results will be less than if you were to post one time each day, 7 days a week.

The 4 blogs that I own and update regularly are a living example of this.

Collective Wisdom is updated 3 to 4 times a day and last month received over 7,200 visits.

Really? is updated twice a day and last month received over 3,400 visits.

The site you are reading now, ScLoHo's Social Media Adventure is updated at noon, 5 days a week. 574 visits in the first 4 weeks.

The Not-So-Secret Writings of ScLoHo is updated every Tuesday and last month had 272 views.

This is why I recommend you post every day, at least 5 days a week.

By the way, I am also updating my Facebook and LinkedIn status at least once a day too, with a link to one of the blog posts.

Want some hints on how to manage this and still have a life? There are still a few openings for the Social Media Breakfast Fort Wayne gathering on February 22nd. Click here for details and to reserve your spot.